As cities grow, so do carbon emissions. But getting from A to B doesn’t have to harm you or the environment. The Nought.One is change in motion: a zero-emissions ride for sustainable journeys through the urban environment. We partnered with Nought to transform them from a startup with a great product into an industry-defining brand.
Client
Onfour
Industry
Pets
Timeframe
2024-present
services
Brand Strategy
Naming
Brand Identity
EMAIL MARKETING
Packaging Design
UX/UI Design
Shopify Development
Testimonial
" I would like to say how happy I am with the work Opulo have done. From the brand and website to social media and blogs it all looks really smart, portrays the tone of the brand very well. and is delivering results."
Mark Reilly  / founder
Forget the country aesthetic. Onfour is for city dogs. No tweed, no pastels, no tired clichés. Just bold, urban petware designed to fit seamlessly into modern life. Inspired by city energy and a love for design, Onfour blends form, function, and attitude.
Project overview

Building a brand with bite

Onfour came to us with a vision: create a petware brand that actually looks cool. The challenge? Infusing playfulness into something achingly cool. Most pet brands lean twee and traditional. Not this one. From identity to packaging to an edgy Shopify build, we made sure Onfour cuts through the noise and turns heads.

Building the brand

Playful, but make it cool

Onfour’s logo says it all—four abstract paws, fused into a high-fashion floral emblem. Sleek, stylish, and symbolic, it gives a nod to the name while sitting comfortably alongside luxury brands. The colour palette? Bold. Loud. Confident. Because city dogs don’t blend in.

The details

Canine couture

The Onfour brand doesn’t just exist—it demands attention. The logo acts as a cutout, a frame, a spotlight on the real stars: the four-legged legends who wear it. Every brand element is sharp, intentional, and designed to break the mold.

rolling out the brand

Elevating the essentials

For launch, we rolled out packaging for dog shampoos, deodorisers, poo bags, and beds—all designed to match Onfour’s urban energy. No gimmicks, no fluff—just beautifully designed essentials that stand out on the shelf and in your home.

Onfour needed a website that felt as sharp as the brand. No clunky menus, no outdated layouts—just a seamless Shopify experience that looks and feels premium. Bold visuals, a smooth UX, and a digital storefront that oozes cool.

luxury lighting
Next project

CTO Lighting

Explore Project
Luxury lighting